Sylwia Bąkowska is a scientist and researcher in the area of Cultural and Creative Industries in which she has pursued her Ph.D. degree. Apart from that her scientific interests cover Experience Economy, Sharing Economy, and Creativity. Currently, she lectures on creativity and innovation at the local university in her hometown, Szczecin. Sylwia’s wide-ranging work experience from collaboration in multinational business and science projects are her assets. She values creative ethos that interlinks creativity, diversity, and merit, in a solution-oriented approach at work and so in teaching. Thank to her globetrotting passion across Europe, Asia, and North America, she assimilates easily into different cultures, conditions, and environments.