MA Radosław Nagay

Academy of Art in Szczecin, Poland
An elderly, colorblind, foreigner on a wheelchair is looking for a toilet

Visual communication systems (VCS) are made to communicate visually. This statement seems obvious, but it\'s commonly misunderstood by many designers as well as entities who order such systems. Modern VCSs are not able to communicate with more than two-three groups of recipients in the same time. Is that enough? What groups should they cover, why, and how can it be achieved? This is the next step in creating standards for visual communication systems.